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Susan Lucci: Fashion, Television, and Entrepreneurial Icon

Home Shopping Network, Makeup Removal

Lovingly dubbed the “tiny terror” by friends and family, Susan Lucci is extremely petite in every sense of the word. This might have played a role in her decision to develop her own fashion line, which she sells on the Home Shopping Network. Susan also has a jewelry line and hair care line, as well as her very popular skin care system called “Youthful Essence.

Susan, much like the character she has played on television for just over 30 years, has a classic style with simple, clean lines. That’s not to say this lady doesn’t know how to dress to the nines when the occasion calls for it. Her many photos in leading magazines and her name on best-dressed lists attest to her impeccable taste. She can shine with the best of them at any occasion. However, you will always find that her fashion, like the lady herself, is polished, sleek, and perfectly accessorized.

Susan is actually partial to wearing dresses and skirts rather than pants; although she looks amazing in a pair of blue jeans. She dresses consciously to elongate her short torso as well as to give herself the illusion of extra height. This lady is first class all the way and dresses like it whether she is walking on the red carpet or down the grocery story aisle. You simply will not find Ms. Lucci without proper attire, perfectly coifed hair, meticulously applied makeup, and just the right amount of “bling.

Susan regularly wears her own clothing line, which has been called both romantic and classic. Much of her work there is done in rich silks, chiffon’s, laces, velvets, jerseys, and cottons (just to name a few). She designs a lot of camisoles, tanks, and bustiers, which can easily be worn under a business suit, or with a casual jacket or sweater. Her shoes – – which she regularly puts into her clothing line – – are both sexy and edgy. They usually have a lot height to the hell, again to offset her own demure stature. She loves silk and satin lounge sets topped with comfy sweaters and jackets that can be worn at home or even for a night out on the town.

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Susan’s jewelry line, like her clothing line, is nothing but first class. She wears big, bold designs as easily as the smaller, more demure pieces. She is partial to pastel colors, both designing and wearing a lot of pink, yellow, light blue, and orchid in her jewelry. She also loves turquoise and other natural stones, which she uses or simulates in a lot of her jewelry designs. Susan loves to use clear crystals and CDs to create both the most simple and the very elaborate work possible in necklaces, bracelets, and rings. She carries a lot of crosses in her line, many of which mirror Victorian and Edwardian designs. She works in sterling silver as well as vermeil and also wears both metal; sometimes mixing the two with various pieces in her line.

Ms. Lucci uses her own hair care products as well as her own skin care line. I don’t believe in selling something that I do not use,” she told a Home Shopping Network audience. That would be dishonest and that’s just not who I am.” Much of her hair care products add volume and shine to the hair. She also has a moisturizing formula for dry hair. Her line includes shampoo, conditioner, cream rinse, and hair spray and can usually be purchased either separately or in kits.

Susan’s “Youthful Essence” skincare line is very popular among television actresses, many of which are personal friends of Ms. Lucci. Her micro-derm abrasion kit is one of HSN’s top selling items. Susan also offers day and night creams for the face and eyes, as well as for the body and a cleansing facial wash for makeup removal. Her line is topped off by a shimmering body mouse – – for after bath – – and a hand moisturizer. All of these products stemmed from Susan’s need for products suitable for delicate skin.

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Susan Lucci products are available on the Home Shopping Network through www.hsn.com. Her clothing ranges in price from about $30 to $100; her jewelry $19.95 up to about $74.95; her hair care from $20 up to about $45; and her skin care from $19.95 to $39.95.