Whether an experienced trade show attendee or about to embark on your first booth or table at a trade show, you likely know how hectic the time before the trade show can be. Set up and tear down of your trade show booth display can be easy and simple, if you just follow these practical ...
One of the best things a small business owner can do to increase visibility for his or her business venture is to participate in local trade shows and business expo events. Most communities with an active chamber of commerce or other membership-based business organization have at least one annual expo designed to spotlight local businesses. ...
Some companies-those with millions of dollars at their disposal-can afford a limitless budget when designing a trade show booth, but most small- to medium-sized businesses have to scale down their efforts. This doesn’t mean that your trade show booth needs to be lacking in appeal and functionality, however, because you can design an inexpensive trade ...
Launching a new product is a daunting challenge. Even with the best product design and market research, getting the word out about your product is difficult in today’s cut throat environment. The simple strategy of advertising your product using the traditional media sources is no longer enough. It is important to use all avenues available ...