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How to Create Your Own Brochures with Microsoft Works

Q: I would like to make a small catalog of products to send out via postal mail; is there a way to do that using my own computer and software?

A: Yes, there is a way to do this using Microsoft Works on your PC. Microsoft Works comes as a standard software on your Windows PC when you purchased it.

Q: How can I find Microsoft Works on my computer?

A: You can find Microsoft Works two ways. You can locate Microsoft Works on your Start Menu under Productivity. If you cannot locate Microsoft Works on your Start Menu, you can locate it by doing a search on your computer for “Microsoft Works.”

Q: Is Microsoft Works hard to use?

A: Microsoft Works can be hard to use the first time you try to make a brochure or flyer for the first time. Once you have created one or two items using Microsoft Works, using the program will become much easier to use every time you create a new document.

Q: Are there instructions and a help feature with this program?

A: Yes, these are both available for you to use to help you get started and to use when you are in need of assistance. They are located at the top of each task that you choose to use.

Q: What else will I need in order to create a brochure, catalog or flyer?

A: You will need a printer connected to your computer with both types of ink cartridges (Black and Color), paper, and the information that you want to put on your documents. These are the minimal items that you will need to create the documents.

To mail them out to the list of prospects, you will need the following items in addition to the items mentioned above:

  • Mailing list
  • Stamps
  • Envelopes

Be sure to do some comparison shopping for your printing and mailing products to get the best deals and save yourself some money.

Q: Can I make the documents and take them to printers for printing if I prefer to do it that way?

A: Yes, by all means you can do that too. You will also want to do some comparison shopping on printing companies to get the best deals for this. You’ll need to check with your chosen printer to see if they can take electronic files or if they prefer just a “hard copy” of your document. Some of this will depend on whether they are going to reproduce it with a high speed copier or make a negative and actually print it on their press.

Q: Can I keep my receipts for a business expense?

A: Yes, most certainly do that. This can be used as an advertising expense for your business, but also check with your tax consultant as well.

Q: Is there a program with Microsoft Works that will allow me to print labels or the address on the envelopes?

A: Yes, you can also do that with Microsoft Works. This can be done with mailing labels or mail merge documents. These two programs are located in Microsoft Works Tasks as well.

Q: Is there a complete how-to guide to making flyers, brochures, and such that I can use to help me through the beginning stages?

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A: Yes there is. It is as follows:

This will teach you how to use Microsoft Works to create brochures for your business with this software that is already on your computer. NOTE: These tips are written with Windows XP as the Operating System. There may be more or less steps depending on your own Operating System. These steps will generally work with any Operating System and give you the specifics you need to get started.

The following is a list of the topics that will be covered:

1. Finding Microsoft Works
2. Starting Your Brochure-Half Fold and Tri-Fold Brochures
3. Materiels Needed
4. Costs
5. Printing
6. Marketing With Your Brochures

Step One: Finding Microsoft Works

A: Click on your Start Menu Button.
B: Click on All Programs-this should be located at the bottom on the left side when you click on the Start Menu Button.
C: Click on Productivity
D: Click On Microsoft Works Task Launcher
E: Click On Works Word Processor

Step Two: Starting Your Brochure-Using The Half Fold Brochure

A: Click On Brochures
B: Click On Start This Task-A pop window will appear called Works Brochures Wizard
C: On the Works Brochures Wizard, choose your brochure style, click on the brochure style you want to use (there are half fold and tri-fold to choose from), click finish.
D: There are two sections per page of this brochure. On the left side of the first page is the back cover, you will see a section that has a section for your address. The address is listed three times on this section. You will want to put your name or business name on the first line, you will then put your mailing address (IE Post Office Box or Street Address) on the second line, third line you will put your city, state, zip code. In order to type in your address on these three lines, you will need to highlight each line and type in your information.

To highlight and replace the text:
Place your curser at the end of the line, left click on your mouse and hold down the left mouse button, scroll over text, release mouse button, type in your replacement text.

E: On the right side of the first page is the front cover, you will see where to add your brochure title, a text section, and a section for your company name. This is where you will want to have a catchy headline and a short text section about your business or product. Replace the text on this page the same way that you did for your address section on the left.
F: On the both sides of page two, you will see that there is a heading and text section on the left and right side. You will want to have a catchy, eye popping headline for each section. Your text area will need to be under 100 words including your URL, heading, and any clipart. This is so that your text will not continue over onto the next section. By having more than this on each section will cause you to have a third page.
G: You will want to use the same step for the right side of the second page as outlined in the instructions in F.
H: If you wish to have several pages in your brochure, at the bottom of the second page, hit your enter key to add another page. Continue with each section on the following pages in instructions F and G until you are done. Then continue to next steps and sections.

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To make a Tri-Fold Brochure.

Step One:

Step One is the same as the two fold brochure.

Step Two:

There will be two significant changes in this step. Those changes are on the About and Address Sections on the top page.

A: Click On Brochures
B: Click On Start This Task-A pop window will appear called Works Brochures Wizard
C: On the Works Brochures Wizard, choose your brochure style, click on the brochure style you want to use (there are half fold and tri-fold to choose from), click finish.
D: There are three sections per page. On the first page you will find a three section area that has the following sections:

About – The heading will be your name or your business name. Highlight the word “heading” and then type in what you would like to appear there. Highlight the word “text”, type in what you would like to appear there or copy and paste your text there.
Address – The address is listed three times on this section. You will want to put your name or business name on the first line, you will then put your mailing address (IE Post Office Box or Street Address) on the second line, third line you will put your city, state, zip code. In order to type in your address on these three lines, you will need to highlight each line and type in your information
Front Page – you will see where to add your brochure title, a text section, and a section for your company name. This is where you will want to have a catchy headline and a short text section about your business or product. Replace the text on this page the same way that you did for your address section on the left.

To highlight and replace the text:
Place your curser at the end of the line, left click on your mouse and hold down the left mouse button, scroll over text, release mouse button, type in your replacement text.

F: On the three sections of page two, you will see that there is a heading and text section on the left and right side. You will want to have a catchy, eye popping headline for each section. Your text area will need to be under 100 words including your URL, heading, and any clipart. This is so that your text will not continue over onto the next section. By having more than this on each section will cause you to have a third page.
G: You will want to use the same step for the right side of the second page as outlined in the instructions in F.
H: If you wish to have several pages in your brochure, at the bottom of the second page, hit your enter key to add another page. Continue with each section on the following pages in instructions F and G until you are done. Then continue to next steps and sections.

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Step 3: Materials Needed

Printer
Copier paper or equivalent
Extra printer ink – both color and black and white
Stapler and staples

The following is extra if you wish to put them in a folder or mail them:

Hole Punch
Envelopes siz
e will vary on which brochure you decide to print
Stamps
Clip Art –
this will depend on whether or not you wish to add pictures to your brochures
Mailing Labels – this will depend on you – whether or not you want to print out sheets of labels with your addresses on them or do each individual envelope on the printer or by hand
Mailing List

Try to make your brochures as professional as possible.

Step 4: Costs

All the items below are what I paid at my local Wal-Mart.

One Box copier paper at $12.93
Copier Paper by the bundle $2.88 to $4.96 depending on brand
Ink- Will Vary on your printer
Stapler and Staples- $2.97 for stapler and $0.97 for Staples
Envelopes $3.53 for box of 200 Legal Plain
Hole Punch $4.96
Stamps $7.40 per book or a roll of 100 for $37
Mailing Labels range from $4.97 to $8.97
Folders $0.10 to $.040

Your mailing list will vary on the site that you order from.

Step 5: Printing

When printing your brochures, print one copy to check for spelling errors, to see if the layout appeals to you once you see it printed, check the folding of the brochure, lay both pages back to back to make sure each area meet up.

Now that you have proofed your brochure, print the first page only.
Then you will need to verify which way your paper comes through the printer for printing to print on the other side of brochure. Once you have this verified, print several of your first page.
Print the second side onto the first side and verify that your brochure meets up on all pages as before.
Then turn your first page copies over and repeat the process for page two.
Remember if your brochure is more than the two pages (front and back) to include additional information repeat the same steps as above.
Fold and staple.

Step 6: Marketing Your Brochures

Then prepare for mailing if you are using a mailing list.
If you are using them for parties, flea markets, etc, make sure that you have plenty of copies for each of places you are going to place your brochures at. I would suggest that if you are leaving them with other business, possibly have the owner contact you when they are in need of more or check in every few days to replenish your stock. When using brochures for offline marketing, you have several different avenues available to you.