Articles for tag: Focus Groups, Jurors, Research Studies

What is a Focus Group?

A focus group, simply put, is a group of ordinary folks who are gathered in one place to test a new product or advertising campaign. That’s it. For a few hours, and sometimes a full day, you are part of a group of people a company has gathered as a “focus” or “test” group. You ...

Karla News

Paid Focus Groups in San Francisco

Focus groups are used by manufacturers and marketers of all sorts of different consumer goods. Focus groups usually revolve around new and upcoming products, and participants will be screened beforehand for their interest in the product type and their likelihood to purchase the product in the future. While focus groups most commonly attempt to gauge ...

Karla News

How to Make $100 an Hour by Participating in Focus Groups

I love doing Focus Groups. I love the $100 an hour they pay me for participating as well. I would like to help you participate in these activities and make the same stipend I do. First, I will explain what Focus Groups are. Next I will tell you how to become a participant if these ...