Last year my husband and I opened a small, seasonal business in this hard economy. Using most of our capital to get it going, we had little left over for advertising. In the process, we learned a lot about free marketing. Check out these practical tips. Leverage Other Local Businesses One of the best sources ...
Simply put: small businesses don’t have the advertising budget of Fortune 500 companies. Even if mom-and-pop shops could afford to run national campaigns, a brick-and-mortar location trying to service a single community calls for a different type of advertising than an international chain. Similarly, a small internet business with a tight focus and niche-like products ...
You’ve done some careful planning and put in a lot of work to make sure that your health club is set up and running. You’ve found the perfect building, decorated it to your liking, reviewed all the banking arrangements, set up the business accounts, filed with the right government agencies, purchased everything you need, and ...
1 – Nothing beats word of mouth. I suggest reading the book “Buzzmarketing” by Mark Hughes 2 – Snail Mail still works. Mail out fliers 3 – Join forums and put a link in your signature. Make topics related to your website 4 – Good ole fashioned link exchanges still work 5 – Post flyers ...
Perhaps on of the biggest challenges a new small business has is getting customers in the door. Advertising has always been a great tool to let the public know who you are and what you do, but what can you do when you have a very limited budget? Television ads on a local basis are ...
Karla News
Karla News
Karla News