Lots of kids mow lawns for extra money during the summer, and with good reason. Whether families are too busy to attend to their lawn, they don’t enjoy the labor, or any number of other reasons, many are willing to pay to make their lawns look pretty.
Whether you’re a student in need of a summer job or an adult looking to rake in some seasonal cash, lawn mowing is a solid business. And the best part? You don’t even have to do the labor (or, at least, not for long).
How can you tap this lucrative service market?
Staff. Before you solicit business, it’s a good idea to round up some reliable workers. Your best bet? Local college (or very mature high school) students. Local students work best, as they won’t be leaving for the summer. If you’re in school, you can recruit friends and classmates. If you’re an adult, you can ask your friends for suggestions. Students are great for this kind of work because they typically have access to a car and don’t generally try to negotiate pay (and a few more reasons you’ll find out about below). Start with four reliable students and you’re on your way.
Clients. Now that you’ve staffed your lawn mowing business, it’s time to get…well, business. Your newfound staff can help in that regard. Make up some simple fliers, assign your students routes (in upscale neighborhoods) and have them drop the fliers off at the houses on their routes (in the storm doors – it’s illegal to put them in mail boxes). Church bulletin boards, civic groups and word-of-mouth are other excellent ways to nab clients. Your job, as business owner, is to schedule the days and times for your workers to mow your clients’ lawns.
Equipment. While you could provide equipment to your staff, the upfront investment would start your enterprise at a deficit. Your staff of students will likely have easy access to their families’ own equipment (mower, weed whacker, pruning sheers, trimmers, rakes, etc.). Some seasonal lawn mowing business owners will only hire those who have their own equipment. If you’re going to provide the essential tools of the trade, you’ll be able to find most – if not all – of the equipment at yard (or barn, or garage) sales for very little money.
Minding the books. Your workers will need to be paid. So will you. Keep track of the income coming in, how much you paid out and any expenses along the way. You’ll need this information for tax purposes as well as a way to gauge your success. How you mind your lawn mowing business books is entirely up to you. If you’re comfortable with a spiral notebook, use that. If you’re at ease using a spreadsheet, then use that. No matter how you do it, minding the books is essential.
Income potential. How much can you expect to make from your seasonal lawn mowing business? Well, let’s say you have four students working for you. Let’s also say that you only charge $20 per lawn per week (which would be very conservative – even for a small lawn). Since you’re the business owner, let’s hypothetically say you’ll take 25% of the fees. Finally, let’s say that you schedule an average of four lawns per student per day (averaged due to rain and other bad weather). Your workers will make $60 per day (or $300 per week) while you’ll be making $80 per day (or $400 per week). Given a mowing season of May 1 – October 1, you’re looking at taking home $8,000! The best part? You won’t even have to touch a lawn mower!
Of course, you may want more workers to handle more business. And, depending on the location of your business, you’ll need to adjust (higher or lower) how much you charge. But no matter how you slice it, owning and operating a seasonal lawn mowing business is an easy way to grab some annual cash – particularly since other people are doing all the work.
