Consumer Marketing

How Accurate is Cell Phone GPS Tracking?

Do you think big brother is looking? Do you think your movements are being tracked? Have you watched "Eagle eye"…

3 months ago

ProActiv Study: The Effects of Celebrity Endorsers on Product Likability

This paper attempts to show a correlation between a celebrity endorser (Jessica Simpson) for a health-related product (ProActiv) and the…

5 months ago

Case Knife Factory in Bradford, Pennsylvania Set for Expansion

When a company that prides itself on expert craftsmanship, and generations of history and experience decides to hire close to…

6 months ago

What Your Doctor Doesn’t Tell You About…Lupron Depot

What your doctor hasn't told you about LupronĀ® may be influencing your decision to take the drug, without having all…

7 months ago

How Globalization is Transforming International Relations

The global economy as a worldwide economic system began ca. 1500 with the rise and spread of commercialism and has…

3 years ago

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